About WearIt.

WearIt. was created from lived experience, the kind that doesn’t always show on the outside.

Millions of people live with challenges that are invisible to others and WearIt. exists to make space for those experiences through thoughtfully designed apparel that helps people feel seen, without having to explain themselves.

We believe awareness doesn’t need to be loud to be meaningful. Our designs are intentionally subtle and created to be worn in everyday life, not just to make a statement. Each piece is designed with intent for those with rare, invisible and chronic conditions. 

Every purchase from WearIt. helps support The DayBeacon, an innovative project designed to help students with invisible disabilities navigate their school days with greater confidence, communication, and support.

WearIt. is for anyone who understands that every stripe—seen or unseen—tells a story worth honoring.